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Now that the collective tech/social media world is coming off the sugar rush of Facebook’s big Open Graph announcements of last week, I thought I’d take a fresh look. I should say that I am 41 years old and an active user of Facebook. I certainly see the powerful implications of sharing subjective information across a social network (graph). What I am not 100% sure about is if anyone is stepping back and questioning the viability of their approach. Facebook made an audacious and smart positioning move to grab the social media high ground, but what are the real benefits to consumers? To Brands? To Facebook? Did Facebook really just “Win The Web”, as the New York Times proclaimed? Not New News First of all, last week’s thunderstruck, gushing over-reaction of adoration among industry insiders and press seems somewhat odd, given that Facebook introduced the Open Graph c... (more)

Enterprise Video the Effective Way

As enterprises grow globally, organizations have found that the most cost-effective way to run marketing, training or internal communications is via video. However, transporting these video files to a global distributed workforce, whether streamed or downloaded, can create tremendous network bottlenecks and strain. For employees, video communication simply isn't effective if it can't easily be played without jitter or excessive buffering. As the amount of video content increases, it becomes more difficult to manage, search and distribute the content efficiently. As the workforce becomes more global, enterprises also need the ability to dynamically control Internet video streaming regardless of where the video originates and the size or location of the audience. As most networks are bandwidth-challenged and video traffic consumes this bandwidth, video could negatively... (more)

Reach for the Cloud - Toronto

My 'day job' is to help IT service providers master the new Cloud Computing age, to create and sell a portfolio of next generation products that the technology enables. Although this is a very technical area, it's actually the theme of this site, of Social Innovation, that actually provides the best context for how to do this. Cloud-enabled Innovation One of the most basic but important functions of marketing new technologies is that you align to the business needs of your customers, not just the IT folks. In the case of government this means focusing more on policies and political challenges and less on virtualization. To this end the most relevant government policy area is 'Open Government' - This technology goes hand in hand with enabling new open source methods of working and thinking, and provides the most compelling benefits for its adoption. A recent white ... (more)

A Twitter Epiphany? The Power of a Hash Tag (#jan25)

As America - on the East Coast anyway, including in Washington, DC - tucks up in bed, the sun is rising on Egypt. Which seems an appropriate time for @jg21 to briefly explain what I had in mind when resolving for the past 12 hours or so to re-Tweet as many of the comments and links flying around via Twitter as I found meaningful, informative, and (often) inspiring. The Twitter hash tag I have been laser-focused on is #jan25, named for the day on which the country-wide demonstrations in Egypt began. "Freedom of expression is a human right," blogged Twitter co-founder Biz Stone Friday, on Day Four of the blockage by the Egyptian government of Twitter and Facebook. And this was not mere opportunism by Stone, because it is the exact same thing that he said four months ago. Here is what he said already in September: "Twitter isn't a triumph of technology it's a triumph of hu... (more)

BlogMobs – The Attack of the Fifth Estate

The events in Egypt over the past few days made me think about an article I was compelled to write back in late June 2006. It pondered the question, “Can any traditionally organized government withstand the ideological forces of a technologically empowered proletariat?” Call them blogmobs, txtmobs, tweetmobs or simply publishers, everyone in Egypt has a voice – and no matter how the government tries to silence them, in the Information Age, information will find a way. Here’s what I’ve been thinking about: Throughout history, the Estates of the Realm have come under various attacks. In the past, the asymmetry of wealth usually struck the decisive winning blow for the first or second estate, and all was set right with the world. Truth be told, the fourth estate (the press) has been under the complete control of the first (clergy) and second (nobility) estates throughout... (more)

Harnessing the Power of Social Media

Social media and the increased role that linked communities of users have on issues, discourse, and public opinion are changing the world in many ways -- from how societies react such as in the Middle East turmoil to how users flock to or avoid certain products and services. The fact is that many people are now connected in new ways and they’re voicing opinions and influencing their peers perhaps more than ever before. Businesses cannot afford to simply ignore these global -- and what now appeared to be long-term -- social media trends. The latest BriefingsDirect discussion then focuses on the impact that social media is having on enterprises. We specifically examine with an executive at Capgemini on what steps businesses can take to manage social media as a market opportunity, rather than react to it as a hard-to-fathom threat. Hear too how services are being develop... (more)

Danger: Don't Build Your Online Future on Shifting Sand

Surely you know the parable. One guy builds his house on rock. It's tough, it's expensive, but the house is secure and it lasts. The other guy constructs his home on sand. Easy, cheap ... but then it slides into the ocean. Everything's lost. A story to encourage children to work hard? Perhaps. But a surprising number of new businesses are building their online futures on foundations that are just as unstable. Free ... and worth every penny Too many otherwise sensible business people see an offer for free web hosting and leap at the "opportunity." Some think that adding a top-level domain name makes it okay: that it hides the underlying weaknesses. One way or another, they won't stay hidden for long. The host might employ the term "free," but you can be sure it expects to profit. At best, that host will start you for free but the service is so restricted you simply h... (more)

Preparing for a New Type of Workforce

The next BriefingsDirect thought-leader interview focuses on the fascinating subject of preparing for the workforce of the future. It's now clear that we are entering into a very diverse and even unprecedented work environment -- something the world perhaps has never known. But how do enterprises prepare, and how do they create the means to analyze and manage the transition to very different work environments? BriefingsDirect had an opportunity to learn first-hand at the recent 2014 Ariba LIVE Conference in Las Vegas. To learn more about hiring and acquiring talent and managing a diverse and socially engaged -- and even more knowledge-driven workforce -- we sat down with Shawn Price, President for Global Cloud and Line of Business at SAP, and the former President of SuccessFactors, now part of SAP. The discussion is moderated by me, Dana Gardner, Principal Analyst a... (more)

Social Cloud: Revolutionizing Sharing, Starting from the Infrastructure

Cloud Expo® New York Early Bird Savings here! The social media expansion has shown just how people are eager to share their experiences with the rest of the world. Cloud technology is the perfect platform to satisfy this need given its great flexibility and readiness. At Cynny, we aim to revolutionize how people share and organize their digital life through a brand new cloud service, starting from infrastructure to the users' interface. A revolution that began from inventing and designing our very own infrastructure: we have created the first server network powered solely by ARM CPU. The microservers have "organism-like" features, differentiating them from any of the current technologies. Benefits include low consumption of energy, making Cynny the ecologically friendly alternative for storage as well as cheaper infrastructure, lower running costs, etc. In his sess... (more)

Precog Launches Its Data Science Platform on MongoDB

BOULDER, CO -- (Marketwire) -- 11/07/12 -- Precog, a leading developer of infrastructure for data warehousing and analysis, today announced that it has released a MongoDB implementation of the Precog data science platform. Precog for MongoDB empowers companies to quickly and easily build advanced big data analytics features into their applications on top of their existing MongoDB database. A broadly adopted NoSQL database, MongoDB is used by companies including foursquare, eBay and Disney for agile, scalable application development. Precog is a data science platform that enables developers and data scientists to perform advanced analytics and statistics using Quirrel, the "R for big data" language. Precog for MongoDB bundles Precog's core data science platform and Labcoat, Precog's interactive data analysis tool, into a free package that anyone can download and dep... (more)

Exclusive Q&A with Mike Vernal of Facebook

More than a thousand sites are using Facebook Connect, says Mike Vernal, a member of the Facebook Platform engineering team, in this Exclusive Q&A with SYS-CON's Web 2.0 Journal. Some prominent examples Vernal mentions include Citysearch for local reviews, Joost and Vimeo for video sharing, and a number of blogs, including TechCrunch and Gawker. Web 2.0 Journal: You’ve been closely involved with developing and launching Facebook Connect. How would you summarize the chief strategic benefit of this service for Facebook’s 150M or so users? Mike Vernal: I think the answer is twofold. First, Facebook Connect allows users to take their Facebook profile and friends with them to any site on the Web. This is pretty powerful, in that it saves users the hassle of creating another username and password, filling out their profile information, and running a contact importer on ev... (more)